If you already have a database, consider is how warm or cold is your database.
If your database is cold, they would regard your emails as unsolicited as you would be coming across as unfamiliar to them. In this case, you need to ease into it a little bit and start to warm up your database.
Start by adding value
What could you send them, show them, or give them? Perhaps you could send them an infographic or a little video which actually shows them how to get more out of the product or service that you offer. This way, over time, you would be able to warm up your database.
However, if you already have a warm database that is already responding to the information that you are sending them. Then, a great way to stimulate leads is to have some form of powerful offer.
Send them an offer that will make them take action now.
What can you actually do that will provide value to the person in mind?
An offer usually is something that you have packaged up that provides a special deal to your customers. A good tip on how to make your offer more powerful is to make it scarce or limited. It is our human nature – as human beings, we just don’t want to miss out. For instance, the offer could be for a ‘limited time only’ or ‘for the first 20 customers’.
P.S. Whenever you are ready here are 4 ways we can help you build and grow your business:
1) Download your copy of 3 Proven Tactics That Give You 5 Hours Back in Your Week
This totally free guide includes tips, time-savers, and expert advice on how to immediately claim back 5 hours of your time each week. Inside you’ll discover 3 proven tactics to stop time being wasted in your day so you get more done each week. To access the guide click here
2) Watch the Business Freedom Formula Video
In the video you’ll to discover the step by step blueprint we use to help small businesses create their version of business freedom. This could be simply streamlining your business so it runs more efficiently, increasing your profits so you have more choices or setting your business up so you can have time off without worrying that it is all going to fall apart. Click here now to watch
3) Book a 10 Minute Exploration Call
If you would like to explore how Biznostics can help you run and build your business, then book your 10 minute exploration call. On the call we’ll find out a little bit about your business and work out if and how we can help you. Book your call here
4) Join our Business Freedom Program
The Business Freedom Program is designed for business owners who feel stuck in the day to day running of their business and their business is not running as efficiently as they like. It helps you make your business much more profitable, much more efficient and much more enjoyable to work at. We are putting a new group together next month so if you would like to build a strong and successful business email us here with ‘Business Freedom’ in the subject line.